Apparently even GQ is capitalizing on exclusive content and visuals these days as they release a new “GQ Freestyle” with Kendrick Lamar. The video showcases the young Compton native as he gets spruced by for his GQ Men of the Year photo shoot with the magazine. In between all the flashing lights, Lamar stops to drop a couple of bars in front of a white backdrop as a few extras on set make sure he looks real dapper for the camera. Kendrick Lamar is set to be featured in the December 2013 issue of GQ.