Why they’re dope: An independent street brand that prides itself on exclusivity, regional quality, and non-phony, non-commercial pursuits, Only NY is one of those must-have designers in your closet. The brand transplanted itself from SoHo to lower east side Manhattan, and they haven’t regretted the move whatsoever. The LES is where they were destined to be, not where they deign to please. Only NY collaborates with graffiti artists and art collectives pertinent to the the authenticity of New York culture. Designs are hand selected, hand illustrated, and uncluttered. Their “ONLY” logo has become a piece of iconography among New Yorkers, no matter their burrough of residence. Only NY is street culture at its finest.
Post by Jessica Brant
