Sean John Combs, the CEO and founder of Bad Boy Worldwide Entertainment Group consistently makes waves outside the music world as well. Forbes.com puts his net worth at $750 M. His earnings according to Forbes.com, 2016: $62 million, 2015: $60 million, 2014: $60 million, 2013: $50 million, 2012: $45 million, 2011: $35 million, 2010: $30 million.
1. Sean John Clothing Line
Bad Boy Entertainment owns Christian Casey, which operates as Sean John Clothing. The label has enjoyed tremendous success, with annual sales exceeding $100 million, and multiple fashion design nominations.
2. Fragrances
Sean John fragrance, a joint venture with Est Lauder, was formed in 2005. Sean’s signature fragrance, Unforgivable, reached No. 1 in U.S. department stores and became the top selling in 2006. It was the first male fragrance to do so. Sean John fragrances have grown to include Unforgivable Woman and I Am King, and are sold in more than 35 countries and territories.
3. Ciroc Vodka
In 2007, Combs partnered with Diageo for a strategic alliance to oversee and manage all branding and marketing initiatives for Ciroc Vodka. He took the lead on all brand management decisions for Ciroc, while sharing in the future profits of the growth of the brand. It was a 50/50 profit split, which earned Sean nearly $100 Million.
4. Fuse TV
In March 2014, Mr. Combs, was reported to have made a $200 million bid to buy the Fuse cable-TV channel, a music channel owned by Madison Square Garden Co., according to a report from Bloomberg News, which cited three people familiar with the negotiations. Fuse is available in about 74 million homes
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