Snoop Dogg Top Business Ventures

Snoop is one of the most resilient, wealthiest and most successful rapper to come out of the 1990s rap scene, and one of the few still recording today. He has a total net worth of $143 Million from his music career and many other business ventures.

1. Leafs By Snoop

In November 2015, Snoop announced his new brand of cannabis products Leafs By Snoop. The line of branded products includes marijuana flowers, concentrates and edibles. “Leafs By Snoop is truly the first mainstream cannabis brand in the world and proud to be a pioneer,” Snoop Dogg said. He became the first major celebrity to market a line of legal marijuana products.

2. Snoopify

He also released an app called “Snoopify” that lets users plaster stickers of Snoop’s face, joints or a walrus hat on photos. The app currently generates $30,000 in weekly sales.

3. Snoop Dogg Slippers

Snoop also started his own comfort footwear line. According to the website “The line features three colors of the classic micro suede house shoe, two styles of luxury slide-in slippers, and an adorable baby dogg slipper. Made with premium quality materials to ensure both cushion and style, Snoop’s comfort footwear line is both fashionable and functional.”

4. Jungl Julz

Snoop Dogg has been working in partnership with online store King Ice to produce several signature pendants. The “Jungl Julz” line by Dogg is definitely expensive, ranging between $30 and $100 a piece.

5. Reddit Investment

In October 2014, Reddit announced that it received $50 million from new investors with Snoop Dogg being one of them. The amount that he invested is currently unknown, but with Reddit’s estimated value to be $500 million it’s safe to say he made a good choice.